A vision statement defines what you want to pursue for your cause – it represents the future aspirations of your efforts. Our objective is to NEVER lose an account as a result of poor service. 3) Improve service to our existing book to maintain clientele. This philosophy of superior customer service came from founder John W. Nordstrom. 1. Sparks Insurance, Inc. is a full-service insurance agency committed to providing the best in coverage and service for its customers at a competitive price. your cause – something you want to accomplish. Kickstarter is the world's largest crowdfunding platform that has helped tens of thousands of projects come to life through community support and donations. The art of writing a purposeful mission statement is a valuable skill. Our objective is to NEVER lose an account as a result of poor service. It is intended to serve as a clear guide for choosing current and future courses of action.”, Basically, a mission statement defines your cause – something you want to accomplish. Mission Statement. Mission Statement | Try to find a Life is Good T-shirt that doesn't make you smile. Your church mission statement is why you exist. As our client, you are assured of our undivided attention and our ability to handle all your insurance needs in an ever-changing market. Therefore, identifying how you do business can help to clearly define your mission. To organize the world's information and make it universally accessible and useful. We are here to serve them professionally with integrity. "To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.". September 20, 2019 | WE WILL represent quality markets on behalf of our clients. The vision should paint a picture of the future… You wouldn't expect a mission statement like this coming from a technology company, would you? "To enable economic growth through infrastructure and energy development, and to provide solutions that support communities and protect the planet.". Delight customers. We will secure all types of insurance coverage using risk management techniques for both Personal and Commercial lines customers. I can't help but think of the movie previews where they show the cashier pouring Coke into a cup full of ice – they always make sure to get a close-up of the carbonation bubbles spilling over the edge. Direct Bill: Avoid Confusion, Beyond The "Alpha Split": New Ways To Distribute Work Loads. A vision statement provides the direction and describes what the founder wants the organization to achieve in the future; it’s more about the “what” of a business. Simply put, a good mission statement declares what you do currently, and a good vision statement is future oriented, detailing your aspirations and defining what you want your business to look like in the future. This is the tricky part, because we're not looking … (6 words)Monterey Bay Aquarium: To inspire conservation of the oceans. To be the ultimate firm in the insurance profession, regarded as second to none in serving the interest of our clients, Saginaw Underwriters, Saginaw Financial Planners, Inc. & SURCO. WE WILL follow and enforce our agency credit policy. The company not only lives by its mission, but it measures its success based on accomplishing the mission, not just making money. Defining your brand means thinking about its impact on the rest of the world. Nike: To Bring Inspiration & Innovation to Every Athlete. (8)Livestrong: To inspire and empower people affected by c… Our Core Values: Excellence; Integrity; Responsibility; Our Vision: To be the company of choice for our associates, agents, and policyholders. [Agency Name] is a professional organization dedicated to providing clients with the best insurance solutions possible. We promote employee satisfaction and security by providing growth opportunities. To become a strong, regional, full-service agency by maintaining an aggressive sales posture; adhering to the highest standards of excellence; and providing a broad range of products to fiscally sound industries regarding their business and personal insurance needs. This, my friends, is a mission statement. A mission statement defines the cause behind your brand, whereas a vision statement describes what you're going to pursue to contribute to your cause. We will offer our services in those geographic areas where we can achieve the previous mentioned commitments. Mission, Vision & Values - West Bend Our Mission: To provide peace of mind to our customers through sound insurance and exceptional service. They provide a clearly stated purpose of your business and the goals you have for succeeding. Our clientele is our life line. ", Branching off of the first question, be sure to. It is different from a mission statement, which describes the purpose of an organization and more about the “how” of a business. (2 words)The Humane Society: Celebrating Animals, Confronting Cruelty. Why? Our mission statement: “To set the standard; not to be seen as standard.” Our vision statement: “To be a client-focused business where people want to come for their insurance.” Our core values: We work with integrity; We offer quality products and services that are fit for purpose Mission Statement Examples. To be a well-recognized insurance brokerage in the province of Ontario for offering professional advice and management of insurance services. The mission statement can address the type of service you want to offer and the clients you wish to attract, and/or it can outline your agency goals in a general manner. But Tesla's mission isn't just to create rocket ship cars – they put the environment first by creating top-notch electric vehicles. Above all, Employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every Southwest customer. In summary, we believe that we have a sacred trust to protect our customers, encourage the growth of our employees, and achieve a reasonable profit. This will generate leads in [NEXT YEAR]. Optimism empowers us to explore the world with open arms and an eye toward solutions, progress, and growth. Our mission is to continue to be the most successful independent insurance agency in the Quad Cities. Yet their mission goes beyond getting people from point A to point B: With their technology, they hope to bring about new opportunities for their passengers, helping them meet new people and explore new places. 3. Well, because it's easy to search and find the answers you're looking for. To help these creative individuals build a successful online presence. “Dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit.”. We anticipate these to be accurate this year. Inspiration – Why should people want to work for the company? That's how you embrace your mission: diffuse it throughout your entire organization so every employee is locked in on the same purpose. To build and maintain long-lasting, consistent and profitable partnerships with insurance markets. "To give customers the most compelling shopping experience possible.". We recognize the inevitability of occasionally losing an account to price, for we cannot control the pricing of our competitors. Our commitment to happy customers doesn't. An agency mission statement is a simple outline of the agency's overall goal. Results will be monitored. "To help bring creative projects to life.". If you address the client and prospective client, since you can then also use your mission statement in advertising and brochures. It's the place to be to build connections and discover thought leaders. There's a lot – I mean a lot – of information that gets put out onto the internet every day. In 2015, they became a Benefit Corporation, which is a for-profit company that considers "the impact of their decisions on society, not only, shareholders. We can and will control the service we provide to our clients. "To refresh the world in mind, body and spirit. Determine how you stand out from your competitors. It should be phrased in terms of meeting the needs of current and potential clients, and should indicate your business emphasis. A vision statement for a company or organization focuses on the potential inherent in the company's future; it’s about what they intend to be. MISSION STATEMENT. This is a tricky question to answer because there isn’t really one “right” answer. As the world's leading manufacturer of construction and mining equipment, Caterpillar hopes to make sustainability possible and drive positive change in the world. Finalize a short, targeted statement that is concise, outcome-oriented, and inclusive. Because every product the company puts out is a little ode to its core purpose: spreading the power of optimism. Mission Statement. Ultimately, your mission statement should be just the right length to get your point across, and it should be designed to be an internal document that tells how you inspire your team to achieve your company goals. 5) After accomplishing all of the above, the Sparks Insurance team should become more profitable, and we will endeavor to pass a portion of these profits on to the team members. We will provide a pleasant work environment with opportunities for education, personal enrichment, and career advancement. 2. It also makes life a hell of a lot more fun.". It proclaims who you serve, what you serve and how you do it every day. Here's an example of a client-driven mission statement: 'It is the mission of XXX Agency to provide professional services and programs to our clients in keeping with our published service standards. Our Vision: Glenn Insurance is a comprehensive service and sales organization which provides quality insurance services through personalized experiences. We want our clients to consider us an important part of their business. Because they are internal documents, finding examples can be challenging. We will reserve a high sensitivity to their needs. Beyond making top-of-the-line products for consumers, they strive to lead the way in sustainability, promote diversity and inclusion, and encourage transparency in the workplace. But, the best way to understand effective mission statements is to look at a collection of them from across a variety of industries. We will service our existing clients as if each is our most important account. WE WILL treat people with courtesy and respect. We will adhere to rigid moral and ethical standards in all our dealings, as we meet the challenges of the future.