Check out this infographic from the “B2B Content Marketing – 2018 Benchmarks, Budgets, and Trends–North America” report. In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. LinkedIn B2B Marketing Case Study. By Dave Chaffey. Account-based Marketing; Creative & Content Development; Customer Advocacy; Marketing Analytics; Marketing Automation & Operations; Martech; Paid Media; Research & Strategy; Sales Enablement; Social Media; Staffing; Get in touch [email protected] [email protected] 206.512.8946 ... Read Full Case Study. Article (4 pages) ... including periodic on-site interviews and feedback sessions conducted by marketing personnel or the CX team, surveys on mobile devices, and a WeChat portal … MORE. Date. Case Study #1 – Marketing Automation: 200% increase in lead volume for software company after implementation. The results of this single case study demonstrate the use of marketing automation to generate high-quality sales leads through behavioral targeting and content personalization. How to Write a Business Case Study that Doesn’t Flounder. Understand Marketing Automation in 90 Seconds. 7 Comments 5 Likes Statistics Notes Full Name. As of 2019, 93% of the most successful B2B content marketers are extremely committed to content marketing, the vast majority of which put audiences’ informational needs above a promotional message. What is a marketing case study? Explore our Social Media Marketing Toolkit. (1) CentricsIT boost lead generation by 59% with marketing automation B2B companies have certainly come a long way when it comes to content marketing strategy. There’s good reason to focus on informational content: The B2B buyer’s journey is only … It is most likely that you might have heard about the term Marketing Automation. Read the case study to see how email marketing and automation helped the largest provider of shopping center data acquire new business. We explore the game changer that B2B Marketing Automation is with a detailed case-study analysis and how it can get the marketing ball rolling for brands. ... EMEA Pardot Rollout Case Study. Read our B2B webinar case study for Spektrix - one of the fastest growing tech companies in Europe. This case study covers a global ERP software company that employed a marketing automation system which no longer fit its business needs. ... How’s your B2B marketing travelling? We’re at an exciting point in the evolution of marketing automation.. 20 November. Schedule a live demo. Korn Ferry Content Marketing and Marketing Automation. The results speak for themselves: 42% increase in leads and significant drop in CPL. Manufacturer Strongwell Corporation transformed its email marketing and alignment through marketing automation — so much so that it was able to pull a $30,000 project into the Sales funnel after its improved email nurture campaign was put in place. This is a great way to maximize the usefulness of every single contact that your B2B marketing techniques generate. Orchestrate brilliant campaigns for B2B or considered-purchase audiences with Oracle Eloqua. SEO CASE STUDY. ... CRM, as well as native integrations with Outreach.io (sales automation / pre and post event lead nurturing) and Pardot (marketing automation). Learn More. Digital strategist Dr Dave Chaffey is co-founder and Content Director of online marketing training platform and publisher Smart Insights. 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